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Interviews with Dutch CMOs

What you didn’t know about Thomas Marzano

Thomas Marzano is Head of Brand Design at Philips. Earlier he was responsible for Philips’ Online Brand Communications  He is 37 years old  Thomas Marzano was born in Italy and came to the Netherlands as a teenager because his father ...

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Bandi Vaczi, Vredestein: design and quality

Bandi Vaczi, Manager Marketing Communications of Apollo Vredestein, takes a holistic view on the company communication strategy. Vredestein product brand originating from Holland is best known for an amazing product design and very good quality. Vredestein was bought by the ...

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Nathalie Quéré, Akzo Nobel Corporate Branding

Can you introduce yourself, Nathalie? What’s your background? What are the most important tasks you have as the head of corporate communication? My name is Nathalie Quéré and I have been of Head of Corporate Branding at AkzoNobel since March 2012. ...

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Jos van Haastrecht, DSM Rebranding

Jos van Haastrecht, Director of Company Branding at DSM, has been responsible for the DSM rebranding approach that resulted in an entirely new corporate identity system in 2011. The transformed DSM brand is symbolic of the new strategic positioning of ...

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